Issue 26
COVER STORY
F1’s master tactician
It has been quite the year for Ross Brawn. It began in the most of uncertain of fashion and ended in the most emphatic. Now he is once again gearing up for a new challenge in 2010 with Mercedes GP.
COLUMNS
A new era
2009 is at an end and there is a touch of relief at this news. A new era will be ushered in in 2010 under the guidance of the newly elected FIA president, Jean Todt.
STARTING GRID
FEATURES
Record Returns
Brawn GP was purchased for just £1. The return on that investment has been considerable
Briatore’s bumper haul
He may have dominated headlines for all of the wrong reasons, but Flavio Briatore has made a tidy profit out of the Spanish television rights to F1.
INTERVIEWS
More than just marketing
Zak Brown talks about the transition from aspiring racer to owning your own marketing agency. He has made a big name for himself, but in the manner he initially wished to.
Sporting drive
The Disney empire continues to expand, and it now boasts a comprehensive sports facility and speedway, being utilised by legends of the American sports scene such as Richard Petty.
An American at the heart of F1
Henri Richard offers his opinions on Formula 1 capturing the attention of the American public and the future of the sport.
DATA
Maximum Exposure
Analysis of the teams that offered the most to their sponsors who invested in order to gain access to F1’s 600 million worldwide television audience
