Sebastian Vettel surprised the whole F1 world by announcing his retirement on July 28th, and from that moment, several names...
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Paddock Magazine had the chance to speak with Enrico Zanarini, founder and CEO of Media and Sports Management (MSM). Enrico...
Two years ago, for obvious reasons, the world faced one of the most challenging periods of recent history, COVID-19. A...
Formula 1 has had a long relationship with sponsorship deals. The sport wouldn’t have grown into the huge behemoth that...
Double-headers, triple-headers, a record-breaking 23 race-calendar – the 2022 Formula 1 season is about to challenge the Formula 1 teams’...
Georg Beyschlag, Chief of Staff and Strategy at TeamViewer talks to Paddock magazine about their partnership with the Mercedes-AMG Petronas...
In mid-February of 2022, Oracle Red Bull Racing announced a multi-year partnership with cryptocurrency exchange Bybit, which is one of...
Formula 1 has announced a special collection with Asprey, the iconic British luxury goods House, to celebrate the sport’s exciting...
At the end of 2018, McLaren announced that it will become a joint venture partner in Bahrain Merida cycling team. It was...
The Mercedes-AMG Petronas Formula One Team is delighted to announce a new five-year principal partnership with global manufacturer INEOS. The...