In close cooperation: Sergey Vorobyev, Deputy General Manager at OJSC “Center “Omega”, in charge of the 2014 FORMULA 1 RUSSIAN GRAND PRIX, personally takes us through their current business affairs.
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The start line
Preparations are on schedule and we will be ready to welcome all the F1 Teams and fans at Sochi Autodrom, which runs in between the Olympic stadiums in front of the unique mountain backdrop.
The Team buildings and the medical centre are complete. The Main Grandstand is currently being completed and the track is being prepared for the final layer of asphalt.
On May 20th we will announce the details of ticket sales. Customers will have a wide selection from over 45 thousand tickets on sale. There will be 10,000 tickets for the Main Grandstand, 7,000 tickets for the General Admission area at the Bolshoi Ice Dome, more than 3,000 tickets for VIP lounges, 5,500 paddock club tickets and 23000 tickets for temporary grandstands located near the Olympic venues.
We work in close cooperation with Formula One Management (FOM), Fédération Internationale de l’Automobile (FIA), international consultants undergo regular inspections executed by foreign experts. The first-ever Formula 1 race in Russia starts at 3 PM (local time) on Sunday, October 12th.
Our intention as a promoter has always been to host the world’s best, premier motorsport event, which will be remembered for its inspirational quality by both the teams and spectators.
This gives the investors and various companies an unprecedented opportunity to develop in a market with high demand and low competition.
2013 has been the busiest year so far in terms of construction as we had to build the Main Grandstand, medical centre, pit building, team buildings and complete parts of the track located at the Olympic Park in terms of preparations for the 2014 Olympic Winter Games. In 2013 we invited Formula 1 stars Sebastien Vettel and David Coulthard to Sochi. Current Formula 1 champion Vettel tested the track and was pleased with what he saw.
Needless to say, the 2014 Winter Olympics brought a lot of attention to Sochi and to the 2014 FORMULA 1 RUSSIAN GRAND PRIX in particular. While the construction works were put on hold during the Olympics, the promoter of the Grand Prix concentrated on advertising the event and communicating with the media covering the Olympics.
Now that the Olympic and Paralympic Games are over, construction continues and everything is proceeding according to the schedule.
It is important to understand that the Olympic Games revealed the face of the new Russia – innovative, committed, and proud. Russia has shown the world an exemplary organisation of the Winter Olympics and 2014 FORMULA 1 RUSSIAN GRAND PRIX will become the event that will surprise everyone one more time.
Tickets will also be available for purchase through www.f1.com, ensuring that the inaugural Russian GP attracts international audiences as well as Russian fans.
The Sochi Autodrom is going to develop the driver platform. Karting is the first step for every driver aiming for Formula 1, and Sochi Autodrom’s karting centre is going to give entry-level and advanced driving skills. Sochi Autodrom’s training programs and track days will become the next step in the development of drivers. With the skills acquired at Sochi Autodrom, drivers will be able to compete at a national or international level.
If you think about it, Russia is the perfect place for business. Formula 1 teams and sponsors have been persuading the championship officials to come to Russia for a long time. Russia is a quickly growing market – it makes Sochi Grand Prix highly beneficial for all the parties involved in Formula 1 and motor racing in general. If we take a look at what has been done for motorsport in the last five years, we will be able to see the interest of Russians in motorsport. This gives the investors and various companies an unprecedented opportunity to develop in a market with high demand and low competition.
We, as a team, do not pursue short-term goals. Sochi Autodrom is built to develop and prosper. For example, we are planning to utilise the racing circuit to the fullest all year round, train drivers, organise corporate events and become the number-one racing centre in Russia. The infrastructure built for the Olympics helps us implement literally any possible project and with government and citizens backing us, we have no doubt that we will be able to extend the contract and make the Russian Grand Prix remain in the Formula 1 calendar for years to come.