Memento Group becomes an official licensee to Alpine F1 Team

Memento Group and Alpine F1 Team

Alpine F1 Team has announced that it will continue its licensed partnership with The Memento Group under its new brand. The partnership, which involves the official Formula One memorabilia website F1 Authentics, will bring fans of the sport closer to the team through a selection of products.

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The agreement gives fans access to exclusive, limited edition and rare pieces of team memorabilia, including race-worn and replica racewear, signed merchandise, and re-engineered products and bodywork. The licence will help The Memento Group deliver memorabilia and collectables from the current season, guaranteed with unrivalled authenticity, to F1 supporters all over the world.

“We have built a strong relationship with Alpine F1 Team over nearly a decade of working together, and we’re excited to start the next chapter of our partnership from 2021 onwards. It’s fantastic to have Alpine onboard under their new branding, especially as The Memento Group and F1 Authentics continues to expand, and we are excited about the range of product we’re able to deliver to fans in 2021. Through the support of this partnership, we are able to bring a unique range of licensed memorabilia that has never before been brought to market, enabling fans to own a piece of history from the 2021 season,” said Philip Danglidis, Commercial Director at The Memento Group.

“We are delighted to be working alongside The Memento Group and F1 Authentics, again, in what is sure to be another exciting season of Formula 1; our first representing Alpine. Not only does this partnership allow our fans the opportunity to own a small part of our history, but it also brings an element of sustainability though the renewed life gained in the re-purposing of artistically displayed feats of modern engineering,” Antoine Magnan, Director of Strategic Partnerships, Alpine F1 Team.

Alpine F1 Team joins a group of F1 teams as licensed partners of The Memento Group in 2021.

Alpine F1 Team authentic licensed memorabilia and products will be available on from 2021.

The Memento Group was founded in 2010 by Barry Gough, a former F1 and Indy Car Number One Mechanic, with years of experience in the sport.

His vision and innate understanding of the industry led him to develop a new concept, one that brought fans closer to the sport they love through a unique and innovative product. Years later, that concept is The Memento Group; a global sports licensing business revolutionising the world of sports memorabilia.

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