Oracle Red Bull Racing is taking its connection with fans worldwide to the next level by announcing that the Team has entered a multi-year partnership with innovative software company Mysten Labs to build on Sui, which will become the Team’s Official Blockchain partner.
Click here to subscribe to our print edition!
Launched in May, Sui is a first-of-its-kind Layer 1 blockchain and innovative contract platform that facilitates on-chain experiences that keep users fully engaged and creates dynamic, composable, and creative on-chain assets. Oracle Red Bull Racing conducted an extensive market analysis to find a blockchain that empowers race fans to engage in novel new ways. Sui will enable fans to connect with Oracle Red Bull Racing through an expanding range of immersive digital experiences accessible to a global audience.
Oracle Red Bull Racing Team Principal and CEO Christian Horner said:
Oracle Red Bull Racing was an early adopter of Blockchain technology in Formula 1, recognising its potential to connect fans worldwide with the Team in a truly unique and forward-thinking way. Partnering with Sui will elevate that experience, making access more straightforward, secure, and engaging.
Evan Cheng, Co-Founder and Chief Executive Officer of Mysten Labs, said:
Blockchain technology’s potential to fundamentally change how humans transact, interact and communicate is enormous. We are incredibly pleased to match Sui’s best-in-class performance with Oracle Red Bull Racing. With this partnership, we can demonstrate the true power of blockchain technology to build communities around a novel and ground-breaking connected experiences.
About Mysten Labs
Web3 will give individuals and creators unprecedented ownership over their data and content. But the tools to get there don’t exist yet. Mysten is where the brightest minds solve foundational problems to create tools for the future. We will make web3 secure, reliable and ready for mass adoption.
Our founding team has extensive experience in building and growing high-throughput organizations. Mysten will be no different — we will execute in parallel a full pipeline of projects in various stages: research, development, productization, and growth. In everything we do, we will apply the scientific and engineering rigour required to create trustworthy systems that operate in an adversarial environment.