December is always a period of reflection in Formula 1. A time to look back at what worked well and plan...
Tag Archives: marketing
Apart from the adrenaline rush and thrill of the sport, Formula 1 is not just a sporting event – It...
It is common knowledge that the media play an integral part in promoting almost any sport and are consequently the...
We meet up with Elisabeth Hake, an old friend of the magazine, owner and Motorsport Marketing & PR Consultant at...
We sit down for an after-the-USA-GP chat with Ginger Leigh, Executive Producer and Marketing Director of Formula VIP Events, a...