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33. Mike Cannon-Brookes

mike cannon-brookes
Age 45
Occupation CEO
Company Atlassian
Country Australia
Position Last Year New

Formula 1 continues to evolve—faster, smarter, and greener. In a bold new partnership, Atlassian co-founder and CEO Mike Cannon-Brookes has become the title and technology partner of Williams Racing, forming Atlassian Williams Racing. This collaboration merges elite motorsport with world-class software innovation, aiming to supercharge the team’s performance both on and off the track.

Mike Cannon-Brookes, a prominent Australian tech entrepreneur and outspoken climate advocate, brings more than just funding to the grid. Through his investment firm Grok Ventures, he has championed large-scale renewable energy projects across Australia. His vision for a decarbonised future aligns seamlessly with Williams Racing’s newly sharpened focus on sustainability.

By integrating Atlassian’s cutting-edge software tools, the partnership promises to revolutionize how Williams Racing operates—from data analytics and team collaboration to race-day strategy. The goal is to make the team more agile, efficient, and innovative. It’s a fusion of technology and racing that reflects Formula 1’s ongoing transformation into a sport driven as much by software as speed.

READ MORE: Nasdaq and Mercedes-AMG PETRONAS F1 Unite to Turbocharge Technological Innovation

But this isn’t just about performance. It’s about purpose. As Formula 1 commits to becoming carbon neutral by 2030, partnerships like this are essential. Cannon-Brookes’ involvement signals a growing trend of tech leaders influencing the future of motorsport, not only through innovation but also through environmental stewardship.

For fans, this marks a new era of racing, where climate consciousness meets cutting-edge competition. Whether you’re cheering in the grandstands or coding from a startup hub, Atlassian Williams Racing invites you to see Formula 1 not just as a sport, but as a platform for global change.

With the 2025 season on the horizon, expect Williams to not only chase podiums but to lead the pack in building a smarter, greener future for Formula 1.

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