Privacy Policy

Paddock Magazine is the trading name of Prima Media UAB.

Paddock Magazine is committed to protecting your privacy, and we have prepared this Privacy Policy to describe our practices regarding the Personal Data we collect from users of our services.

Who are we, and how to contact us?

Paddock Magazine has its head office at:

52 Perkunkiemio Street, Vilnius 12144, Lithuania

Paddock Magazine is published by Prima Media UAB, registered in Lithuania. Company number 304151586.

If you would like to contact us for any reason, please email us at

  1. What information do we collect from you?

1.1 How we collect Personal Data

1.2 Personal Data that we collect from you about others

  1. How will we use the information we collect?
  2. Do we share your Personal Data with other companies?
  3. Changing your mind about marketing messages and keeping your details up-to-date
  4. Other websites
  5. Social media, social commerce and other third parties.
  6. Where is your information processed, and how do we secure your Personal Data?
  7. Access to Your Data
  8. Questions regarding this Privacy Policy
  9. Changes to this Privacy Policy

1. What information do we collect from you?

Paddock Magazine collects Personal and Anonymous Data from you when you visit our sites or send us information or communications. “Personal Data” means data that allows someone to identify you, including, for example, your name, address, telephone and mobile numbers, and email address, as well as any information about you that is associated with or linked to, or could be linked to, any of the primary data.

“Anonymous Data” means data not associated with or linked to your Data.

Anonymous Data does not permit the identification of individual persons. We collect Personal Data and Anonymous Data, as described below

1.1 How we collect Personal Data

We collect Personal Data from you, such as your name, contact details, country of residence, zip code or postcode, gender or birth date, when you register on one of our sites or choose to use our various services. We also collect other types of Personal Data that you provide to us voluntarily when, for instance, you make a purchase, respond to surveys and questionnaires, or enter a competition. If you provide us feedback regarding our sites or services via email, we will collect your name and email address to reply.

To improve our services, we may ask you to complete confidential surveys voluntarily. We do not ask you to provide us with any personally identifiable data associated with these surveys, although we associate your responses with Personal Data. However, if you do not wish to participate in a survey, decline to participate when asked.

1.2 Personal Data that we collect from you about others

If you invite a friend or family member to join any of our services, we will collect your name and email address and your friend’s or family member’s email address to send their email. We will always ask your permission to mention your name when contacting your friend or family member.

This information is used once only and is not saved in our database unless they have entered a competition or other promotion, in which case their email address is stored only for that purpose. Suppose you decide to invite a friend or family member to become involved. In that case, we will collect and save their email address into our database, along with their contact preferences, as we would for anyone who registers on our site.

2. How will we use the information we collect?

Paddock Magazine uses your Personal Data to provide you with a customised Web experience and services. Such services include sending you marketing messages if you have permitted us to do so, processing your answers to quizzes and other competitions, and sending you electronic newsletters and promotional emails. We also use Personal Data for customer service messages to notify you about updates to our services and to respond to your requests.

We may create Anonymous Data records from Personal Data by excluding information (such as your name) that makes the data personally identifiable to you. We use this Anonymous Data to analyse users’ aggregate behaviour statistically to enhance our services’ content and improve site navigation. Paddock Magazine reserves the right to use and disclose Anonymous Data to third parties at its discretion, in aggregate form.

Suppose you elect to receive communications from us. In that case, we may periodically send you free newsletters and emails that directly promote the use of our sites or the purchase of our products or services and may contain advertisements for third parties.

3. Do we share your Data with other companies?

Except as otherwise stated in this Privacy Policy, where you consent, we do not sell, trade, or rent the Personal Data collected from our services to third parties.

However, we will share your Data with our third-party suppliers who need to process your data to fulfil your request, such as charging your credit card (if authorised by you), filling your order, and delivering electronic newsletters and promotional emails. These third parties are required under contract not to use your Data other than to provide the services requested by Paddock Magazine and to guarantee to our satisfaction that they have sufficient processes to ensure the security of your data whilst it is in their care.

You expressly consent to share your Personal Data with our contractors and third-party service providers to provide services to you.

If you send a testimonial or comment to us, we may post it on our site or use it in advertising materials. We will attribute your testimonial to you by posting your first and last initial or first name and last initial to your testimonial on our site or advertising materials if provided.

Regardless of any choices you make regarding your Personal Data, Paddock Magazine may disclose Personal Data if it believes in good faith that such disclosure is necessary to (a) comply with relevant laws or to respond to subpoenas or warrants served on us; or (b) protect or defend the rights or property of Paddock Magazine or users of our services.

Suppose another company acquires our company or our assets. In that case, that company will possess the Personal Data collected by it and us. It will assume the rights and obligations regarding your Data as described in this Privacy Policy and the terms under which you submitted your data.

Provide Paddock Magazine with your contact details and agree to receive promotional messages. We may share your details with our affiliates or third-party businesses that offer goods or services that we believe may interest our customers. Many customers appreciate the offerings they receive from such third parties; however, we allow you to opt out at any time of having your Data shared with affiliated or unaffiliated third parties to send you relevant information.

4. Changing your mind about marketing messages and keeping your details-up-to-date

We offer you choices regarding collecting, using, and sharing your Personal Data. When you register on our site or respond to one of our communications or offers, we will ask if you want to receive future communications from us. You may indicate consent to receiving these communications by entering your details and choosing what information you wish to receive or by not ticking the opt-out box provided. Should you decide to stop receiving further communications from us, you will have the opportunity to “opt-out” out by following the unsubscribe instructions provided in the email you receive or, on some of our sites, by going to “Edit Your Profile” or “My Account” after you have logged in.

Despite your indicated communication preferences, we may notify you of any updates to our Terms of Use or Privacy Policy.

If you are contacting us by email or post, please include your full name and address in your opt-out request to allow us to process your request for any changes to your preferences.

Note that we may retain changed or deleted information in our archives, but we will not keep it longer than is necessary.

5. Other websites

Except as otherwise expressly provided in this Privacy Policy or on this website, only Paddock Magazine collects Personal Data through the services provided solely by Paddock Magazine; this Privacy Policy applies only to the use and disclosure of Personal Data we collect while you use our services.

When you click on advertisements or links on the Paddock Magazine site, you will leave that site and go to another site. During this process, a third party (including a third-party advertising service that may provide services to an advertiser) may collect Personal Data or Anonymous Data from you, such as the URL you just came from, the URL you go to next, your browser type, and your IP address. Our display of advertisements or links to any other company or site is for your convenience and does not signify our endorsement of such company or site (or the contents of the site). We have no control over, we do not review, and our Privacy Policy does not apply to these other companies, sites, content, or any collection of data after you click on an advertisement or link to a third party.

6. Social media, social commerce and other third parties.

We work with trusted third parties, including social network sites like Facebook, Twitter, LinkedIn, Google+ and Pinterest and with application developers who specialise in social media so we can connect to your social networks. All of these companies operate Third Party Sites. We provide access to our Sites by third parties and business partners so we can generate interest in our products and services among members of your social networks and allow you to share product and service interests with friends in your network.

We cannot control how your data is collected, stored, used or shared by Third Party Sites or to whom it is disclosed. Please review the privacy policies and settings on your social networking sites to ensure you understand the information they are sharing. If you do not want a Third Party Site to share information about you, you must contact that site and determine whether it allows you to opt out of sharing such information. Paddock Magazine is not responsible for how these third parties may use information collected from or about you.

7. Where is your information processed, and how do we secure your Personal Data?

Your Data may be processed both in and outside of your own country. When you submit your details and in whichever country you are situated, you agree to the data being transferred to the EU and processed under the terms of the EU Data Protection Act 2018 and the Privacy and Electronic Communications (EC Directive) Regulations 2003, which stem from European Directives 95/46/EC and 2002/58/EC respectively. If you are not in agreement, please do not give us your details.

We may need to transfer your data outside the EU (and possibly to places outside the European Economic Area), and by using the Paddock Magazine site or responding to our communications, you consent to us transferring any such data in this way. However, any company, whether inside or outside the EEA, to whom we share data is contractually bound to protect your Data.

Paddock Magazine and affiliates are committed to protecting the security of your Personal Data. We use various industry-standard security technologies and procedures to help protect your Data from unauthorised access, use, or disclosure.

Paddock Magazine has implemented other industry-standard electronic means of protecting your Personal Data. We store Personal Data behind a firewall, a barrier to prevent outsiders from accessing our servers. We may also require you to enter a password to access or update your account information. In addition, Paddock Magazine protects your Data from unauthorised physical access by storing your Personal Data in a controlled facility.

Except as provided elsewhere in this Privacy Policy, Paddock Magazine limits access to Personal Data in electronic databases to those persons (including employees and contractors) in Paddock Magazine’s organisation who have a business need for such access, and those persons are under contract to keep your data secure.

Even though Paddock Magazine has taken significant steps to ensure that your Personal Data is not intercepted, accessed, used, or disclosed by unauthorised persons, you should know that Paddock Magazine cannot eliminate security risks associated with Personal Data.

8. Access to your Data

You are entitled to see the information held about you, and you may ask us to make any necessary changes to ensure that it is accurate and kept up to date. If you wish to see the information we hold about you, please get in touch with us in writing:

The Data Protection Compliance Officer

Prima Media UAB

52 Perkunkiemio Street, Vilnius 12144, Lithuania

We are entitled by law to charge a fee of €10 to meet our costs in providing details of the information we hold about you. We are also legally obliged to request you provide us with identification so that we can be certain that you are entitled to the requested data.

9. Questions regarding this Privacy Policy

Paddock Magazine welcomes your comments or questions regarding this Privacy Policy. Please email us at

Dispute Resolution

If you believe that Paddock Magazine has not adhered to this Privacy Policy, please get in touch with us by email at We will do our best to address your concerns. If you feel your complaint has been addressed incompletely, we invite you to let us know for further investigation.

10. Changes to this Privacy Policy

We may amend this Privacy Policy from time to time. Suppose we make material changes in collecting, using, and sharing your Personal Data. In that case, we may notify you by sending you an email to the last email address you provided to us, by writing to your last known postal address and by prominently posting notice of the changes on our sites. Any material changes to this Privacy Policy will be effective thirty (30) calendar days following our posting of notice of the changes on our sites.

These changes will be effective immediately for new users of our services.

Please note that at all times, you are responsible for updating your Personal Data to provide us with your most current email and postal address. If the last email or postal address you provided us is not valid or, for any reason, cannot deliver the notice described above, our despatch of the email or letter containing such information will nonetheless constitute effective notice of the changes described in the statement. In any event, changes to this Privacy Policy may affect our use of the Personal Data that you provided us before we notify you of the changes. If you do not wish to permit changes in our use of your Personal Data, you must inform us before the effective date of the changes that you want to deactivate your account with us.