By Lena Siep | Initially an alien amongst the longstanding motorsport series, Formula E has become a hot candidate for...
All posts by Lena Siep
Why Formula 1‘s slow take on social media is one too many chicanes on track to the sport’s successful future....
Too fast to fold. Consider the following: A modern Formula 1 car has nearly 80.000 components. Its power unit –...
It is common knowledge that the media play an integral part in promoting almost any sport and are consequently the...
Nico Hülkenberg’s victory at Le Mans paves the way for Formula 1 drivers into the WEC and triggers a boom...
Hurrah! Thrilling racing. Faster cars. Higher revving. Louder engines. Formula 1’s Strategy Group has agreed on new regulations for 2017...
Throughout my professional life, I’ve been blessed with opportunities to work with some of the world’s most famous racing drivers,...
I have been working in the motoring industry long enough to accept that I am part of a minority. Cars...
Everybody agrees that Formula 1 needs a revolution to stop decreasing fan numbers and shrinking global television audiences. But in...
2014 was a spectacular motorsport season. The arrival of hybrid engines in F1, a thrilling duel between the Formula 1...